Key Facts
Finland is an affluent, advanced and educated country in north-eastern Europe. They are is a world leader in digitalisation, equality and happiness.
Their Business Claim to Fame
Our partner, the Finnish-British Trade Association, has about 20 individual members and about 70 corporate members. They have both large and small member companies and they come from various sectors, such as:
Importers include: BAE Systems, SOK, Kesko
Exporters include: UPM Kymmene, Kone Corporation, Outokumpu
Foreign Investors: Aktia Bank, Sampo, Keva
Others: Hanken School of Economics, Roschier, Finnair
Their Most Exciting Sector Opportunities
Finland’s main traditional exports include forest industry products, chemical products, metals, and machinery. More recently, Finland has risen as a world leader in gaming, ICT, health-tech, ed-tech, and circular economy sectors.
Their Top Business Culture Tips
· Be punctual: everything tends to run on time and so should you
· Be modest, Finns don’t appreciate bragging
· Be direct: getting straight to the point is important in conversations
· Don’t be overtly formal: Finland is an egalitarian country
· Don’t be uncomfortable with silence; small talk isn’t customary and brief periods of silence are normal
Thanks to our colleagues in The Finnish-British Trade Association for these insights!
